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ifit | nordictrack

As part of the iFit | NordicTrack team, I was responsible for strategy, design and UI/UX across multiple apps, for everything from iFit's smart watches, footwear and smart beds to the digital displays on NordicTrack treadmills, bikes and elipticals.

ifit sleep hr

iFit Sleep HR allows users to automatically track their sleep patterns including REM and Heart Rates each night - no charging or wearables needed.  The innovative product was designed to just slip under your mattress so it's as user-friendly as possible.  

ifit + altra

iFit Altra brought smart technology to specialized running shoes adored by serious athletes.  Not only were the running shoes popular for their comfort, but the real-time data helped you better understand your cadence, strike zones, balance and more.  

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